Shrinkflated

Milo Cereal

Reported: 80 g lighter.

Was 700 g now 620 g

Shrink facts for Milo Cereal
Less product−11%
Price per gram+13%*

*No prices on record, so this assumes the shelf price stayed put.

Reported by a shopper on r/shrinkflation: 700 g to 620 g.

Not yet checked by us. This was sent in by a member of the public. Treat it as a lead, not a verdict.

Shoppers build this record. Remember it bigger, or made with better ingredients? A photo of an old pack, an old flyer or store listing, or a news story is enough: add an older size, or report the recipe change.

Log

  1. Undated 700 g → 620 g · shrink, reported

Sources

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